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DIY Websites – What Platform?

In Marketing, Web Design by Kristen

As a business owner, marketing our businesses and starting to generate revenue is one of key goals from day one. There are many different strategies that you can employ to get your business found by your ideal client. Your starting point should be to create an online presence. A website can be used as one of your employees – one …

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Marketing Automation 101

In Marketing by Kristen

The tools that are at the hands of marketers and small business owners is constantly changing. These tools can be used to serve different purposes and can some times help business owners with the day to day operations. Innovations of these technology have changed how business is carried out as well as increased efficiency and cut costs. Marketing has not …

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Marketing Your Business on a Shoestring Budget

In Marketing by Kristen

Starting and establishing a business can be difficult. It also has the potential to require a lot of capital depending on what market you are trying to break into. Many business owners are focused on getting licensing and processes in order that they some times forget to set aside a portion of the capital budget to marketing. It then becomes …

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Does Your Website Need an Update?

In Marketing, Web Design by Kristen

Having a website is the cornerstone to every business and is the most common marketing tool. Without a website and an online presence, it makes it very difficult for a potential client to find you. It’s almost like not having a phone number. Although there are obvious advantages to having a website but there is also one major disadvantage. In …

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Photo Shoots – What to Wear for Each Season?

In Photography by Kristen

Preparing for a photo shoot is always key – whether it is deciding if you need a hair cut, a new outfit or if you’re too “matchy matchy” with your family members! But one of the most challenging things that most people ask us is, what should I wear? will it clash with the outdoor scenery? Well, we are going to …

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Improving Your Website Ranking

In Marketing, Web Design by Kristen

Internet marketing through a website provides one of the best ways of getting potential customers to buy products and services. All businesses whether small, medium, or large need to include online marketing as one of the marketing strategies to increase sales. Online marketing is done through a website, which is then promoted using various website marketing techniques to have a …

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Social Media – What Platform do I Use for My Business?

In Social Media by Kristen

Facebook, Twitter, Instagram, there is no denying there is tons of options when it comes to social media platforms. In today’s world if you’re business isn’t online, you are missing out on being seen by your potential customer. A website is a good start but don’t forget social media. You can’t forget to be active on social media. It has …