Companies may tend to invest a lot of their time and resources into SEO which in real sense is an excellent marketing strategy as it involves use of the internet to market their content via websites. However, some companies go down the wrong path unknowingly and become resentful as much has been invested into Search Engine Optimization. We always encourage business owners to do their research and learn a little bit about SEO before investing or doing it themselves.
We get asked this question quite frequently and the answer can differ depending on who you talk to. The one thing that we will tell you is there is always going to be a cost to promoting your business. What most people forget is that time is money as well. So you could hustle and do everything on your own without outsourcing or purchasing anything. But the one thing you have to think about is what’s the value of your time in order to complete all the tasks to make it happen? Is it $15 per hour? Is $1000 per campaign? or more?
Small businesses engaged in SEO in the hopes of building up their profile and increasing their sales. However, because these businesses are often less informed about how SEO works and what the best practices are, they tend to fall short and commit serious mistakes that end up negatively affecting their website and their business.
When we started Creative Atmosphere in 2016, we always wanted to make sure that we gave back to the community that would ultimately provide our growth and success. At our roots was our love for helping non-profit organizations or charities in someway. From day 1, we have given back in a variety of ways whether it be monetary donations, in-kind sponsorship or even setting up events of our own with a group in mind.