The Small Business Centre Rebranding


Project Information

Client Name: The Small Business Centre (Woodstock, ON)
Project Date: November 2018



After several months of working with the staff at what was the former Woodstock and Area Small Business Enterprise Centre, we have assisted them with a rebrand of the centre that does wonderful work assisting small business owners either start or grow their business.

To create a more recognizable brand, the Woodstock and Area Small Business Enterprise Centre was renamed The Small Business Centre. With the new name, a new look for their brand was needed to further increase their exposure. This word mark logo allows for ease of visibility, understanding and the colours reflect what the centre has to offer. This logo was developed in multiple variation including one with their tagline “Explore. Connect. Succeed.” and one without which will allow them to use the variations depending on the situation that they are in.

Compared to their old logo, this new look and feel will appeal to even more entrepreneurs looking to grow their own business.