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DIY Websites – What Platform?

In Marketing Strategy, Website Design by Kristen

As a business owner, marketing our businesses and starting to generate revenue is one of key goals from day one. There are many different strategies that you can employ to get your business found by your ideal client. Your starting point should be to create an online presence. A website can be used as one of your employees – one …

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Marketing Your Business on a Shoestring Budget

In Marketing Strategy by Kristen

Starting and establishing a business can be difficult. It also has the potential to require a lot of capital depending on what market you are trying to break into. Many business owners are focused on getting licensing and processes in order that they some times forget to set aside a portion of the capital budget to marketing. It then becomes …

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Does Your Website Need an Update?

In Marketing Strategy, Website Design by Kristen

Having a website is the cornerstone to every business and is the most common marketing tool. Without a website and an online presence, it makes it very difficult for a potential client to find you. It’s almost like not having a phone number. Although there are obvious advantages to having a website but there is also one major disadvantage. In …

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Improving Your Website Ranking

In Marketing Strategy, Website Design by Kristen

Internet marketing through a website provides one of the best ways of getting potential customers to buy products and services. All businesses whether small, medium, or large need to include online marketing as one of the marketing strategies to increase sales. Online marketing is done through a website, which is then promoted using various website marketing techniques to have a …