Kristen Jerry under a Stay Grounded neon sign

Applications open February 1 – April 30

The Propel Grant

A foundation for the business you’ve been building. Each year, I give away a complete brand and website package, valued at $4,500+, to a small business owner who is ready for it.

why it exists

Not because I have to.
Because I want to.

I know what it feels like to build something from the ground up. To show up every day for a business that doesn’t yet look the way it feels on the inside. To keep going anyway.

Sometimes the difference isn’t effort. It’s having the right foundation to move forward from. This is my way of giving that to someone.

what’s included

What the recipient receives

This is not a template refresh. It’s a complete brand and website foundation — done with the same care and intention I bring to every project.

A $4,500+ value

01

A custom logo and brand identity

The visual foundation your business has been missing.

02

Colour, typography and visual direction

A cohesive look that finally feels like you, everywhere you show up.

03

A fully designed WordPress website

Custom-built around your business, not a template.

04

Strategic structure and messaging guidance

So visitors understand what you do and what to do next.

05

A presence you’re proud to share

Built properly, built intentionally, and built to last.

why I created this

Every small business deserves to show up well

I started Creative Atmosphere ten years ago because I believed — and still believe — that every small business deserves to show up well. Not just the ones with big budgets. Not just the ones who already have it figured out. All of them.

Over the years I’ve watched business owners pour everything into what they do. The long days. The pieced-together brand that never quite felt like them. The website they kept meaning to fix. The quiet wondering of whether any of it was working.

There are business owners out there building something real who just need the right foundation to step fully into what they’ve already started. This is for one of them.

The Propel Grant isn’t about charity. It’s about impact.

Kristen Jerry writing in a notebook on a bench

who this is for

You just need to be ready

Kristen Jerry reviewing a brand presentation with a client

This grant is for a small business owner who is:

You don’t need a massive following. You don’t need everything figured out. You don’t need to be further along than you are.

the details

How the Propel Grant works

Apply

Applications are open February 1 to April 30 each year. Tell me about your business using the form below.

One recipient

One small business owner is selected each year.

The announcement

The recipient is notified directly, then announced publicly — with their permission.

We get started

We schedule the project timeline together after selection.

Applications close April 30 at 11:59 PM. The announcement timing is shared with everyone who applies.

your space

Apply for the Propel Grant

Tell me about what you’re building, where you’re at, and what’s been standing between you and a brand that truly reflects it. Keep it honest. Keep it real. It doesn’t need to be perfect.

This isn’t a writing test. I’m not grading grammar or looking for polished pitches. I’m looking for clarity about what you do, honesty about where you are, and readiness to do the work together.

Applications open February 1 – April 30

Applications open February 1

The Propel Grant opens for applications on February 1, this year, and closes April 30 at 11:59 PM. Check back then to apply.

Applications are closed for this year

Thank you to everyone who applied. The next round opens February 1, next year — check back then to apply.

There is something quietly powerful about being seen at the right time.

If this feels like it’s for you — apply. If not, keep building. Keep refining. Keep going.

You’re closer than you think.

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