Celebrating 10 years — See the anniversary specials
Celebrating 10 years — See the anniversary specials
Logo Design & Branding
A logo and brand identity that actually reflect your business — building recognition, earning trust, and attracting the right clients.
your brand
Your brand is the foundation everything else sits on. I design strategic, durable identities that look good now and still work in five years, when they’re on a truck door, a storefront sign, and a business card at the same time.
I’ve been building brands for small businesses across Oxford, Brant, and Norfolk County since 2016. Once the identity exists, I can apply it across print, signage, and digital material too.
what’s included
Unique, custom logo design tailored to your business
3-5 logo variations (primary logo, submark, alternate layouts)
Curated colour palette to enhance brand recognition
Thoughtfully selected fonts for consistency
High-resolution files for print and digital use
To ensure your brand stays consistent across every medium, I also provide a comprehensive Brand Guide. This essential document outlines how to use your branding elements effectively, so your business always presents a polished and professional image.
“She turned a vision into a marketable design that was beyond what we imagined.”
Kristen from Creative Atmosphere is absolutely wonderful to work with. She listened carefully and asked great questions to ensure the new logo that she designed was exactly what we needed and would be useable on all media. She turned a vision into a marketable design that was beyond what we imagined. She provided guidance as to how to improve an online presence and to broaden our reach. We appreciated her design skills, social media/business knowledge, patience and understanding, professionalism, and her ability to ‘get us’ and what we needed in a logo and a plan. Thank you Creative Atmosphere and Kristen!
Mary & Ken Kingsbury, Ken’s Round Things
common questions
Have a question but don’t see it? Send me a message or book a free discovery call.
Logo projects and a full brand identity — logo, colours, fonts, and usage guidelines — starts at $750. An identity is the whole system your business uses across signage, print, and social. I quote each project individually after we talk about where you’ll be using it.
You receive vector files (AI, EPS, SVG) plus PNG and JPG in every size you’ll realistically need. Vector files are the important part — they scale to any size without going blurry, which is what your sign maker, embroiderer, and printer will ask for. Cheap logo services often supply only a JPG, which becomes a problem the first time you order a vehicle wrap.
I present 2-3 distinct concepts in the first round, not 3 variations of one idea. From there we pick a direction and refine it. I’d rather show you three genuinely different approaches than a page of near-identical options.
Yes — full copyright transfers to you once the project is paid. You can trademark it, put it on anything, and use it however you like, with no ongoing licence or royalty. Worth checking with any logo service you’re comparing, because this isn’t always the case.
A logo is a single mark; a brand identity is the whole visual system built around it. An identity package includes your colour palette, typefaces, secondary marks, and a short guide covering how it all gets used. If you’re only ever putting a mark on a website, a logo may be enough — if you have signage, vehicles, packaging, and print, an identity saves you money over time by keeping everything consistent.
Often, yes. If your current mark has recognition worth keeping, a refresh modernizes the type, colour, and proportions while staying recognizable to existing customers. I’ll tell you honestly if I think a redraw would serve you better than a rebuild — sometimes the equity is worth protecting and sometimes it isn’t.
Most branding projects take 3–4 weeks. The biggest factor is how quickly feedback comes back between rounds, so I’ll give you a timeline before we start and keep things moving on my end.
Most branding projects include 2–3 rounds of revisions, and your proposal spells out exactly what’s included before any work starts. The goal is a logo you’re genuinely happy with, not one you settle for.
Your brand guide shows how to use everything I create: your logo versions and when to use each one, your colour codes for print and screen, your fonts, and spacing rules. It’s what keeps your brand consistent when a printer, sign shop or new employee starts working with it.
If you’re just starting out or only need a mark for a single use, a logo can be enough. If your brand is going on signage, vehicles, a website and social media, a full identity — logo variations, colours, fonts and a brand guide — keeps it looking like the same business everywhere.
“She listened well to the vision we had, took the details we gave, and brought it to the next level.”
Joyce Schultz, Dayspring Support Centre
“She took the time to understand our vision and created a website that was both beautiful, easy to navigate and exactly what we wanted.”
Sheila Reinhart, Livingston Team
“We’re very happy with the look, feel and functionality of our website.”
Jessica Nancekivell, Millard Glass
“From the very beginning she understood the vision we had for our new website.”
Scott Crowley, Puffin Media
“Working with Kristen was a breath of fresh air.”
Michelle Galea, MSDO
“She took my ideas to create some concepts as well as offering other concepts that were completely different.”
Leanne Rosen, Leanne’s Piano Studio
Website Design & Branding
No more marketing that feels off-brand. No more designs that don’t deliver. Together we’ll build a website and a strategy that reflect what your business is actually capable of, so you attract the clients you want to work with.
Serving Woodstock & Oxford County, Brantford & Brant County, and Norfolk County, with clients across Ontario.
