Website Optimization

Slow website? If it’s slow, there really isn’t any point to having a website because it is preventing your customers from finding the information they need. Now what is slow – the current benchmark is if your site  isn’t loading under 3 seconds!

Let’s give your customers the best experience possible when they visit your website. There are a couple of factors that play a role in optimization that we take in to consideration – sometimes these are unique for every site. Which is why we consider all website that goes through our website optimization process unique.

Hosting, caching, and internal website optimization can all play a factor. For every website that we build and launch, we have a full list of steps during the launch process that we use to make sure it’s blazing out of the gate.

What about existing websites? Yes, of course we can optimize an existing WordPress websites but it takes a little more tweaking and testing to complete the optimization. We’ll do an existing performance test that will allow us to see where we need to improve your site but also the ability to show you were your site is after our tweaks. 

Why Website Optimization is Important?

Speed Optimization

Involves making changes to the website's code and content to reduce page load times and improve the overall speed of the site. This can include optimizing images, minifying CSS and JavaScript, and reducing the number of requests made by the browser.

Responsive Design

Different devices and screen sizes are important. This includes using responsive design techniques to adjust the layout and content of the site based on the device being used to view it, in order to provide a consistent and optimal experience for all users. This can include using flexible grids, images, and CSS media queries.

UX Optimization

Includes making changes to the website's layout, navigation, and content to improve the overall user experience. This can include optimizing the layout and design of the site, simplifying the navigation, and making the content more easily scannable and readable.

Your Growth Starts Now - Book a call to talk about Website Optimization.

Website Benchmarks


milliseconds for users to form an opinion of your website.


of consumers expect websites to load in less than 3 seconds.


seconds spent looking at the main website image or video.


of all website traffic comes from mobile devices.

Our Website Design Services

Custom WordPress Websites

Don’t let your website be the shame to your marketing effort and say hello to your new, 100% custom, drop-dead-gorgeous website.


An e-commerce website is essential for businesses looking to reach a wider audience, streamline their sales process, and increase revenue.


Once a website goes live, it’s important to protect it from potential threats such as hacks or breaches that could bring your website down and lost sales.


If it’s slow, there really isn’t any point to having a website. Now what is slow – the current benchmark is if your site isn’t loading under 3 seconds, then you are losing customers!

Common Questions about Website Optimization

This is a collaboration of our most common questions about our website optimization services. Don’t see your question? Contact us and we will give you the answer!

It can start now! Let’s jump on a call and I can give you an estimated timeline for your project! Typically projects can begin within 1 week after our first engagement and we get the nitty gritty paperwork out of the way. I only serve a limited number of clients at one time to ensure my clients receive the best quality work, so reserve your spot!

With each client we work to create outcomes for you that are both strategic and aligns with your long term and short term goals. We look at things big pictures. That means, your brand and your website aren’t just something pretty to look at it. They are founded on best practices we have established for actually growing your business. I bring my agency experience and background in marketing, along with a team of skilled partners to provide you with a truly complete brand experience.

There is many websites you can use to check your website’s performance. One of our favourites is GTmetrix

At this time, we aren’t able to optimize websites that aren’t built on WordPress. We might consider it in the future though. 

One of our favourite questions. Hosting can be shared or dedicated.

With shared hosting, your website lives with other websites on the server and shares resources.  For example, if you are on the same server as Apple, Apple may see 100k visitors at any given time. Your site might only see 10k. Because Apple sees more, they will get more resources to service their customers before you.
Dedicated means that your website is the only website on the server and you have full access to resources.  
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There’s no better time to take the next step in your business and it’s growth! Contact our team now to start your journey!