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Photography & Videography

Video Marketing Is Dominating In 2018

Video Marketing… yes video might just be one of the hottest marketing tactics for 2018 and is expected to carry over into 2019.

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Marketing & Strategy

Summer Marketing Tips

School’s out for summer and that means vacations throughout summer months. Once June rolls around, many business owners take a cue from school kids and decide that all the serious work is done until September. They’re technically “open” over the summer, but they drop their effort towards a lot of marketing efforts because they feel it’s ineffective. But summer is a fantastic time for cultivating business opportunities. But like warm weather and fresh fruit, summer offers seasonal possibilities that are too good to pass up.

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Social Media & Digital Marketing

Marketing Your Business With Instagram

With a staggering three hundred million users per month, Instagram is fast becoming the number one social media platform to its counterpart, Facebook. This has it’s benefits to for small businesses since Facebook owns Instagram allowing you to use your ad dollars across both platforms if you choose too.

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Marketing & Strategy

GDPR – Impact On Small Business

Over the past week or so, you’ve probably been seeing a lot of emails come into your inbox asking you to re-confirm your subscription to a certain newsletter or business’s online resources.  This is because of changes to data protection regulations in the European Union. Now you might wonder, “I’m not in the EU, how does this apply to me”, well we are going to break it down and how you can implement it to make your customers here feel more at ease about implementing the changes due to GDPR. Undoubtedly, other countries will follow suit with similar regulator changes.

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Small Business Profile

Small Business Profile: Puffin Media

We will be featuring small businesses with big dreams and aspirations to help others – in different ways.

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Marketing & Strategy

Google My Business For Small Businesses

When you want to look something up on the internet, where do you go? Probably, most you will say the first place you will go is Google. Eight out of ten consumers are using search engines to fetch business information such as contacts and working hours. For businesses, this reminds of the importance of online presence. Business owners should be informed of the emerging features that will make life in online platforms easier on top of optimizing your business operations. Google has a very intuitive platform called Google My Business.

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