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Marketing & Strategy

Google My Business For Small Businesses

When you want to look something up on the internet, where do you go? Probably, most you will say the first place you will go is Google. Eight out of ten consumers are using search engines to fetch business information such as contacts and working hours. For businesses, this reminds of the importance of online presence. Business owners should be informed of the emerging features that will make life in online platforms easier on top of optimizing your business operations. Google has a very intuitive platform called Google My Business.

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Social Media & Digital Marketing

Facebook Pixel – What You Need To Know

Facebook is one of the biggest social media platforms with 2.2 billion users actively using the platform and that continues to grow with each quarter. If your business actively uses Facebook ads, are you tracking the analytics from that ad. Yes, Facebook has it’s own analytics but a Facebook Pixel takes it one step further.

Building Your Email List

Email marketing is a powerful tool, and can be an inexpensive marketing method.  Starting and growing your email list will help you reach your target audience and help you to start making more sales. It can also be a driving force to bring traffic to your website or store as well as build brand awareness.

10 Ways To Know If You Need To Re-Brand

The great power of branding can clearly be seen in the big names like Disney, Coca Cola, John Deere just to name a few. These big name businesses have taken many years to establish themselves in their respective industries. As they have grown, they have seen their brand grow and change as well through re-branding.

What Makes A Good Logo?

Having an effective logo can be a huge advantage, especially for a small business. Creating a personalized logo defines a business, not only for itself but for its current and future clients. Because it is a type of branding, a good logo is an investment of time and money.  From the design to the versatility or the memorability, what makes a good logo is as unique to the business as the business itself.

Email Marketing & Your Business

Technology is always changing and so is the way we reach customers. We have social media, instant messaging, funnels, traditional outside sales opportunities but we often forget email marketing as a strategy to include in our business and marketing plans. No… it doesn’t mean just opening up your inbox and sending an email to a client. In this blog, we break down email marketing and how to effectively use it as a small business.

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Branding & Graphics

What is Branding? & Why is it Important?

Branding… a word that looks small but definitely has a big meaning – especially for businesses. Now, we see this time and time again… business owners getting branding confused with just whipping up a logo. A logo isn’t branding – it’s a component of what makes up branding.

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Marketing & Strategy

10 Things We Need From You Before Starting A Website Design

A business website is always something on every owner’s mind (or it should be). But when you are a new business or considering a new website design, there is a lot to think about. Some business owner’s come to us prepared and other’s just don’t know where to start which is ok too. Whether you deal with Creative Atmosphere, another website designer or you use a website builder on your own, these are 10 things you should think about no matter which route you go. Even before you commit to a website builder or designer too.

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Social Media & Digital Marketing

Ways To Engage – Part 3

So you’ve set up your social media channels but now you have to engage your audience in order to convert them from ‘likes’ and ‘leads’ to customers to help your bottom line. In this three-part blog series we will be chatting at how to increase your engagement on Facebook, Twitter, Instagram with some simple and effective tips.

engagement social media creative atmosphere
Social Media & Digital Marketing

Ways To Engage – Part 2

So you’ve set up your social media channels but now you have to engage your audience in order to convert them from ‘likes’ and ‘leads’ to customers to help your bottom line. In this three-part blog series we will be chatting at how to increase your engagement on Facebook, Twitter, Instagram with some simple and effective tips.

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